Southport Central being the most current and complex undertaken by Regarding Marketing. It consists of 3 residential towers which have been built over the course of 6 years. In addition to this, its home to over 46,000sqm of commercial space and at its feet, 128 retail shops. In essence, Southport Central is the largest mixed use development under construction (almost complete) in Australia today 2009). A very ambitious project with excellent results. The marketing dilemma that presents itself here, is the big story that needs to be told and dealing with 3 concurrent project lifecycles all running simultaneously.
Marketing awards were received on this development and thanks would go to a conglomeration of businesses and people who contributed to the successful marketing of this projects first stage. All the factors and environment were right for this and buyers flocked in.
A boutique hi rise in Surfers and immaculate in presentation. Upon completion, this project was easy to move with a structured sales plan and effective marketing tools (mostly on line) for the sales agents.
Boutique development on the Broadwater with fabulous views. It was that which was captured and assisted in moving the direction of the marketing together with a sound sales strategy and use of all property portals.